Philosophy

Arezoo Kaviani, named by beauty editors as one of the UK’s leading beauty therapists, has her own private based salon in the heart of Knightsbridge. Arezoo’s name regularly appears in all the top glossy magazines and national newspapers and she is also seen as one of the pioneers in her field.

Arezoo was one of the first to introduce both ‘threading’ and the ‘Brazilian Wax’ to the UK fifteen years ago. Having always had a passion and natural flair for beauty, she left her career in private banking behind and trained privately as a professional beauty therapist.

Her first job as a qualified therapist landed her at the prestigious Harrods Department Store, where she successfully worked for ten years as a senior beauty therapist. It was during this time that celebrity hairdresser Nicky Clarke approached Arezoo and asked her to join him at his Mayfair salon to develop the beauty side of his business. Needing a new challenge, Arezoo took Nicky up on his offer and became so popular, that her clients would often have to book well in advance to get a personal appointment with her.

Due to the growing needs of her high profile client list. Arezoo decided to set up her own salon, her client list now reads like a ‘who’s who’, with celebrity, royalty and those in the know - including Claudia Schiffer, Gwyneth Paltrow, Reese Witherspoon and Absolutely Fabulous team, just to name a few.

In addition to offering her clients a full range of classic treatments, Arezoo continues to bring innovative treatments to her UK salon. She is now the exclusive stockist of Swarovski body jewellery and is also the only therapist in the UK to use the same wax as New York’s famous J Sisters.

Having been fully endorsed by the UK's top press, including Vogue Harpers and Queen, Maire Claire and The Sunday Times Magazine, Arezoo's success is legendary "I would like to expand my salon one day", say Arezoo - "I work 7 days a week and I still don’t have time to see all my clients, what I do is my passion and it is so satisfying to see great results"